Thursday, March 10, 2011

4) Who would be the audience for your media product?

Our target audience is a mix of both male and female young individuals who are interested in thrillers, and thrill seeking movies with some aspects of twists and unusual components for example a female as the murderer in our film.

A typical young girl who would watch our film like in the image below may have a profile like this:

"This is Lucy Plough who is 17 years old, nearly 18, and lives in the centre of London. She dresses with style andinterest, just like her film taste consisting of explosive mystery, thrill and suspense.
The music
Lucy listens to is rock, indie, and some aspects of pop, and listens to radio stations like Kerrang and Radio 1 for the top chart hits.She enjoys going to festivals like Reading, and V festival with a bit of a 'retro' and 'indie' atmosphere. This also is a burst of new material, ideas and challenging of stereotypical teenage activities, instead of hanging around on street corners etc. Hence being a girly girl, by taking shopping trips in places like Topshop and for the cheap essentials, Primark, she also has a different side to her by enjoying thrill seeking, frightening and adrenaline rush activities like bungeejumping, rollercoasters and abseiling. Whilst away from all the havoc outside in the World, she also likes to spend time inside with a few of her good friends watching horror movies and gossiping.
Her favourite T.V programmes are Silent witness, Spooks, New tricks, The killing, on channels such as BBC1/2/3, ITV, Living and Channel 4.

I think our film would appeal to this girl as she's not a stereotypical girly girl, however she can be, which is similar to our movie which challenges the stereotypes of a female murderer and the sidekick male. For this reason I think she would enjoy it as it gives the audience some thoughts to solve, instead of being a very clear story line where you know what's going to happen next, with no hints to the forthcoming story, to let the audience have their own interpretation. Therefore if this was to be shown in a cinema, this film may appear to her justlike the other films she likes such as Brick, The sixth sense, Edge of Darkness, Salt, Inception and Shutter Island. These films also include many of her favourite actors like Leonardo Decaprio, Angelina Jolie and Mel Gibson.

Considering our audience is aimed at people who are aged 15+, I decided to ask this person who is 16 to watch and comment on our opening sequence and also to take a short video recording of what he thinks of it. This is to help my evaluation, to get a realistic response to what we've created, not so we can change it however what we can reflect on and what we've learnt.

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